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The LEGO Enterprise History

The PROFANO brick has changed into a worldwide feeling that is as much a part of the cultural fabric as Billund, the little city in Denmark where everything began. Nevertheless the company’s trend into a market giant wasn’t without the reveal of setbacks and conflicts. One of those came in 1942 if a warehouse flames consumed almost all of00 the model manufacturer’s lego stores use virtual data rooms wooden share, leading Ole Kirk Christiansen to make a major decision.

This individual decided to move the company away from wooden toys and toy cars, which had been it is bread and butter, and move into vinyl toys. It would be a major change for the family-owned enterprise, and the one which was not originally well received.

A reporter noted that “plastics can never replace great, solid wood. ” But Godtfred Christiansen persevered and started to experiment with new patterns that applied plastic. The first commencement step was your introduction with the Auto Binding Bricks that held together to avoid block systems from toppling on children.

The new Seglar bricks would not become the iconic toy that we all know today until 1949. Till then, the interlocking bricks were mare like a construction plaything than a proper building model. It was likewise not until 1958 the fact that satisfying simply clicking coupling program became a standard characteristic.

Throughout the 1971s, the company ongoing to improve in production and market reach. The company added Legoland motif parks into the mix and presented more advanced pieces that were geared toward older spectators, including the Technic line of bits such as axles, gears, redressers, and universal joints.